The name Range Rover is synonymous with luxury, power, and exclusivity — but the SV Masāra Edition takes this to a whole new level. Launched recently in India, this extremely rare variant is limited to just 12 units globally, and Indian luxury car buyers are among the few privileged to witness this automotive masterpiece on their roads.
In this in-depth blog, we’ll explore what makes the Range Rover SV Masāra Edition so special, from its design inspirations and bespoke features to engine performance and pricing.
🔷 What is the Range Rover SV Masāra Edition?
The SV Masāra Edition is a bespoke version of the Range Rover SV curated by Jaguar Land Rover’s Special Vehicle Operations (SVO) division. Designed with intricate detailing and artistic craftsmanship, this edition blends Indian heritage with modern luxury.
The word “Masāra” is derived from an Indian Sanskrit root that loosely means “journey” or “path.” The edition pays tribute to Indian motifs, architecture, and textile artistry, offering a design language that feels deeply cultural, yet globally luxurious.
🔷 Only 12 Units Worldwide: A Rare Masterpiece
One of the biggest highlights of the SV Masāra Edition is its ultra-limited production — just 12 units will ever be made for the entire world. This instantly places it in the category of collector’s vehicles, similar to limited-edition Rolls-Royce or Bentley commissions.
India, with its growing number of high-net-worth individuals, has been allocated a small number of these units, making it one of the few countries to receive this automotive gem.
🔷 Bespoke Design Inspired by India
The Masāra Edition is not just another luxury SUV — it is a moving piece of art. Every inch of the vehicle exudes personalized elegance and is a tribute to Indian craftsmanship.
Key Design Highlights:
- Exterior:
- Custom Masāra-exclusive paint finish (deep metallic tones)
- Unique SV badging in gold accents
- Optional pinstriped detailing inspired by Indian temple architecture
- 23-inch forged alloy wheels with gold highlights
- Interior:
- Hand-stitched leather inspired by Mughal embroidery and heritage textile patterns
- Gold-etched trims around the center console and door pads
- Rear reclining seats with heated massage functions
- SV Performance seats in semi-aniline leather with dual-tone contrast
- “Masāra” inscription subtly integrated into the headrests and dashboard
Everything inside the cabin whispers opulence, from the plush carpets to the hand-finished veneers.
🔷 Performance: A Beast Beneath the Beauty
While the SV Masāra Edition is crafted for elegance, it’s no slouch on the road. It is based on the Range Rover SV Long Wheelbase (LWB) and powered by a robust engine setup.
Engine & Performance:
- 5.0L Twin-Turbocharged V8 engine
- Power Output: 606 PS (approx.)
- Torque: Over 750 Nm
- Transmission: 8-speed automatic gearbox
- 0–100 km/h: ~4.5 seconds
- Top Speed: Around 250 km/h
This SUV doesn’t just look royal — it drives like a dream, offering the perfect balance of refinement and raw power. The all-wheel drive system and air suspension ensure unparalleled ride comfort, whether you’re in a city or on rugged terrain.
🔷 Technology & Features
As expected from the flagship Range Rover, the SV Masāra Edition is loaded with cutting-edge tech:
- 13.1-inch Rear Entertainment Screens
- Meridian Signature Sound System (35 speakers)
- 13.1-inch Curved Pivi Pro touchscreen infotainment
- Heads-up Display
- Wireless Apple CarPlay and Android Auto
- Executive Class Comfort Plus Pack
- Fridge in Rear Console
- Advanced Air Purification with PM2.5 filtration
Each tech feature enhances convenience, safety, or comfort — ensuring the Masāra Edition stays futuristic while honoring heritage.
🔷 Price and Availability in India
Since this is an ultra-exclusive bespoke edition, the price is not officially listed on the public website. However, sources in the auto industry suggest that each SV Masāra Edition costs upwards of ₹4.5 – ₹5 crore (ex-showroom) depending on customization and taxes.
These units are available only through direct invitations or special orders from select Range Rover dealers.
🔷 Who Is It For?
The Range Rover SV Masāra Edition is not for the average buyer — it’s for collectors, business tycoons, royals, and automobile connoisseurs who appreciate design heritage, craftsmanship, and exclusivity.
This SUV is less about transportation and more about making a statement — of culture, taste, and legacy.
🔷 Competitors? Very Few.
While the Rolls-Royce Cullinan, Bentley Bentayga Mulliner, and Maybach GLS 600 are close rivals, none of them offer a design language specifically inspired by Indian art and tradition the way the Masāra Edition does.
In that sense, it is truly one-of-a-kind, and its biggest competition is perhaps within its own Range Rover SV family.
🔷 Final Verdict: A Modern Royal Chariot
The Range Rover SV Masāra Edition is not just a luxury SUV — it’s a cultural statement, a masterpiece on wheels, and a shining symbol of Indian artistry in global automotive design.
With only 12 units in the world, this is not merely a car but an heirloom — a blend of royal heritage and modern engineering that reflects India’s rising influence in the world of luxury.
If you’re among the lucky few who can own one, you’re not just buying an SUV — you’re acquiring a legacy.
Hello, my name is Muskan Kumari and I am an experienced Digital Marketer. I have been blogging for the last 3 years and I have special interest in SEO. Here I give you easy bikes and writes easy-to-understand reviews and news about the latest bikes, helping readers choose the best options.. My aim is to always provide you with accurate, new and useful information.
